I didn’t have a big budget to get a professionally done cover for ‘Relic’. I took the advice of a couple of other eBook writers I know and I hired a couple of designers at the micro gig website, Fiverr. If you’re not familiar with Fiverr, it’s a site where you can hire a freelancer to do a task for $5.00 U.S.. Lots of graphic artists hawk their services on the site.
I chose two completely different but highly rated designers and paid them $5 each through the site (Fiverr holds the money until the seller delivers to the buyer and the buyer claims satisfaction with the transaction or lets 10 days go by after delivery without contact). One designer does more traditional covers using images and word art and one illustrates covers in more of an animated style. I gave them both the same information about my book and let them have at it.
The results were astonishingly different. The traditional cover designer turned in a cover that had representations of my two leading ladies. It was very dark in tone as murder mystery covers tend to be but, though a murder was included in my book, that wasn’t the crux of the first story in the series. I liked the cover but I wasn’t sure it was right for me and for ‘Relic’.
The other designer turned in the cover that I ultimately decided to use. It’s simple in a striking green color with a morel mushroom front and nearly center. Though the mushroom has little to do with the story, I found it to be a fitting image for a mystery series based on a town named after said mushroom. The more I thought about it, the more I liked staying away from a cover that depicted my lead characters or one that depicted an actual image or scene from the book, no matter how abstract.
I don’t regret my decision for a minute. My book has been on sale for 9 days now with little advertisement from me and it’s doing just fine. Yes, the genre has something to do with it… mysteries always sell. I think though that the cover is making all the difference.I think when people are scrolling through the titles in it’s primary category, mystery/gay & lesbian, and they see dark covers everywhere but then up will pop this simple, bright green one to catch their eye, they’re clicking on it out of curiosity and several a day are buying. There’s something to be said for being different in a good way when it comes to covers!